LAPT
London Academy of Professional Training
Workshop
N/A
Workshop
Travel & Tourism Industry
Basics of Tourism Promotion & Branding
REF: TT-DMM-W
Who Is It For
This certification is designed for individuals currently working in or aspiring to enter the travel and tourism industry, particularly those interested in destination management and marketing. It's suitable for entry-level professionals or those with limited experience in tourism promotion seeking foundational knowledge.
Prerequisites
None
Awarding Body: LAPT — London Academy of Professional Training
Curriculum Overview
| # | Subject | Max Marks | Theory | Practical |
|---|---|---|---|---|
| 1 | Portfolio Development — S6 | 50 | 35 | 10 |
| 2 | Evaluating Tourism Branding — S5 | 75 | 50 | 15 |
| 3 | Creating Promotional Campaigns — S4 | 75 | 50 | 15 |
| 4 | Tourism Market Trends — S3 | 75 | 50 | 15 |
| 5 | Marketing Strategies for Tourism — S2 | 100 | 70 | 20 |
| 6 | Introduction to Tourism Promotion — S1 | 125 | 90 | 25 |
| Total | 500 | |||
Assessment Breakdown
70%
Theory
20%
Practical
10%
Project
Passing Mark: 300 / 500 (60%)
Methods: Written Examination, Practical Assignment, Portfolio Assessment
How to Enrol
Website: verifications.lapt.org
Email: info@lapt.org
Phone: +44 7513 283044
Address: 85 Great Portland Street, W1W 7LT, United Kingdom
Hours: Monday – Friday, 9AM – 5PM